A Beetlejuice Beetlejuice x Rodarte Collaboration: Embracing the Strange and Unusual
It’s no surprise that the iconic duo, Kate and Laura Mulleavy of Rodarte, have taken a bold step in merging their signature style with the whimsical world of Beetlejuice Beetlejuice. Known for their avant-garde designs and storytelling through fashion, Rodarte’s collaboration with Saks on this capsule collection inspired by the 2021 sequel to the legendary 1988 film, is a testament to their creative prowess. This partnership brings forth a unique blend of eerie elegance and playful charm, perfect for those who dare to stand out.
The Inspiration Behind the Collection
For over two decades, Rodarte has been at the forefront of fashion with its intricate designs that often tell stories. The Mulleavy sisters’ friendship group played a significant role in sparking this collaboration. When they teased the partnership on Instagram, it was met with an overwhelming response filled with Halloween memories and Beetlejuice references.
“We have this giant life-size Beetlejuice that we got when we started doing big Halloween parties maybe 15 years ago…” – Laura Mulleavy
A Capsule Collection with a Quirky Twist
The collection features four signature silhouettes, each infused with elements reminiscent of the Beetlejuice universe:
- Maxi Halter Dress: An all-over sequined checker pattern that dances between elegance and eccentricity.
- Striped Lace Bodice Dress: A delicate fusion of black-and-white stripes with a lace bodice, embodying Rodarte’s signature whimsy.
- Bias-Cut Striped Dress: Made from striped fabric and adorned with a blood-red rose at the chest, it’s both subtle and striking.
- 1930s-Inspired Slip: Featuring short sleeves and dramatic crimson red velvet-ribbon detailing, nodding to Lydia Deetz’s iconic red lace dress.
The designers have skillfully integrated the quirky elements of Beetlejuice into their designs. Kate Mulleavy explains, “It was about taking the codes of our brand in terms of silhouette and the ease of some of our dresses and then combining them with some of the codes that we’ve seen established in the film.”
Groovy Radarte Logo Pieces
To appeal to Beetlejuice enthusiasts, the collection also includes two tie-dyed pieces – a T-shirt and a sweatshirt. These feature the Radarte logo alongside cartoon depictions of Lydia Deetz and Beetlejuice from their animated series.
“I loved her dress, I loved her hairstyle—it just really stuck in my head…” – Laura Mulleavy
Immersive Experiences: Beyond the Fabric
This collaboration goes beyond mere clothing. On Friday, August 23, Saks will unveil an immersive window display at its New York flagship store. This experience aims to transport customers into the Beetlejuice world—sans the need for drawing doors on brick walls.
The collection is available online and in select stores, inviting fashion enthusiasts to explore this strange yet mesmerizing intersection of two iconic creative forces.
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